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Wild Nordic berries

Sweetness from berries & fruit

Crushed whole, not extracted

16 million cups sold worldwide!

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Frequently Asked Questions

Everything worth knowing — answered.

Still curious?

What's actually in it?

As much whole wild berry as we can fit. Take the wild bilberry Berrie, for example: a 100 ml cup contains 40% whole crushed wild bilberry; around 139 berries. The rest: 10% bilberry juice, apple to balance the acidity, lemon juice, citrus fiber, and potassium sorbate as a preservative.

One preservative. Here's why.

Potassium sorbate, and it's the only additive in the cup. It's the salt of sorbic acid, a fatty acid that occurs naturally in rowanberries, and your body breaks it down the way it breaks down any other fat.

Everything we make is produced under Finnish food regulations, among the strictest in the world and considerably tighter than what's required in the US.

Without potassium sorbate, a cup wouldn't keep for months at room temperature, and these berries would never leave Finland.

No extra sugar is added in the process of production. The sweetness comes from the berry and fruit: it contains sweetening apple extract, which balances the berries acidity.

Not at all. Juice removes the fibre, skin, and seeds — everything that carries the polyphenols and anthocyanins. We crush the whole berry and leave everything in.

Why does it taste sweet if there's no added sugar?

Not before opening. The package keeps at room temperature until its best-before date, about 6 months from production. After opening, into the fridge: a pouch or bag-in-box keeps for at least a month, and a cup should be finished within a few days.

Not all of them. Bilberry, lingonberry, and cloudberry are wild berries, foraged where they grow naturally in forest. Raspberry, blackcurrant, sea buckthorn, cranberry, and strawberry are berries cultivated. Some of these also grow wild in Finland, but not in quantities large enough to build a year-round product on.

How many berries are actually in a cup?

Not happy? Contact us within 30 days and we'll refund you.