As much whole wild berry as we can fit. Take the wild bilberry Berrie, for example: a 100 ml cup contains 40% whole crushed wild bilberry — around 139 berries. The rest: 10% bilberry juice, apple to balance the acidity, lemon juice, citrus fiber, and potassium sorbate as a preservative.

Yes, potassium sorbate — and it's the product's only additive. It's one of the most widely approved preservatives, and the sorbic acid it's based on occurs naturally in things like rowanberries. Without it, a cup wouldn't last for months at room temperature.

No extra sugar is added in the process of production. The sweetness comes from the berry and fruit: it contains sweetening apple extract, which balances the berries acidity.

Not at all. Juice removes the fibre, skin, and seeds — everything that carries the polyphenols and anthocyanins. We crush the whole berry and leave everything in.

Wild berries are naturally sweet — especially bilberries, which have high levels of fructose and flavonoids, that give it it's signature flavour.

Not unopened. The package keeps at room temperature until the best-before date, roughly 6 months from production. After opening, refrigerate: a cup is best drunk within a few days, while a pouch or bag-in-box stays stabile for at least a month in the fridge.

Cold chain logistics for fresh, un-preserved product from Finland cost what they cost. We price shipping at cost, never as a margin line.

As much whole wild berry as we can fit. Take the wild bilberry Berrie, for example: a 100 ml cup contains 40% whole crushed wild bilberry — around 139 berries. The rest: 10% bilberry juice, apple to balance the acidity, lemon juice, citrus fiber, and potassium sorbate as a preservative.

Not happy? Contact us within 30 days and we'll refund you — no questions, no returns needed.